Start-ups are flourishing in France

I grew up with the understanding that France is great if you're salaried and the UK is great if you're an entrepreneur. Looks like...

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Marketing like a start-up

Interesting move from Heineken which is marketing a new beer aimed at hipsters. Part of its marketing strategy is to hide the fact that...

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Robot Octopus

Greek Scientists at FORTH have created an eight armed robot that is octopus-like in its movements.

The idea is to add cameras to...

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Marketing yourself as an author

Marketing and writing: two things that many authors wish were more separate. Unfortunately for those who are marketing-shy, it’s not...

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