How to target key influencers through content
Influencer marketing has been a hot topic for a few years now. While most of the publicity has been dedicated to high profile campaigns...
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Claire Trévien
B2B Content Marketer. Multimedia Poet. Cultural Historian.
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Freelance B2B Content Marketer
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Daring to be Different: 5 Law Firms Excelling on YouTube
Law firms aren’t usually associated with successful YouTube channels. Pouring through the UK’s top 200 firms, it’s easy to understand...
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5 things I’ve learned from working at Passle
Passle was the first place I worked at after overhauling my career from academia – and it’s been a fantastic experience for nearly three...
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Diving for pearls: check your archives for forgotten gems!
My most recent B2B content marketing challenge video over on LinkedIn was heavily inspired by my recent house move!
I know I'm not...
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3 Tools to Create B2B Marketing Videos for Free (or cheap!)
I recently created a post sharing tips for creating cheap video poems and realized the tools used are also perfect for creating B2B...
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